Openness Really Does Pay
By Adrian Sutton
I got some really positive feedback on the various community/openness projects that I’ve been spearheading within Ephox from one of our OEMs today. Apparently they’ve discovered our early access program and are already trying out our brand new Express Edit functionality1. It’s really nice to actually hear from clients that these elements are useful as we haven’t really managed to build up a community, even if we are seeing gradually increasing traffic. For a while now we’ve had potential new employees commenting on Planet Ephox which is great, but we haven’t really heard from clients taking advantage of it, even if we’ve seen some of the indirect effects via analytics and support cases.
Now getting great feedback from one client is satisfying but it’s not the end game – of course we want to impress all our clients like this by whatever means it takes. What I find most exciting about this is that it demonstrates to the sales and marketing teams that our openness and even our engineering practices2 are actually valuable to clients, particularly OEMs where the relationship is more important and long term. The business users and product managers probably don’t care about automated tests and early access, but the engineers that have to actually integrate our product do. If we can provide them with tools like the hints and tips on LiveWorks! or early access to new features, they can better integrate our products and get the most out of them for the actual end users. In the end, that’s what everyone should be working towards and we can and will help out on multiple levels.
1 – Don't forget to let us know how it goes and how we could improve it btw….↩
2 – continuous integration, TDD and all the other things we do to ensure quality↩